Do you know what a shoemaker is? Well… it’s a person who makes shoes. But it also has another meaning. In the culinary world, a shoemaker is a hack – someone who is typically ill-informed…
Category Archives
Design
Getting Smarter: How Changing Your Mindset Can Help Your Web Design Goals
Imagine you had a child who just finished learning addition and subtraction. You gave him a math task at home to test his skills and he solved the task successfully! “Wow, you must be really…
The freelance pricing trap and how to get out of it
Freelancing is riddled with challenges. First, freelancers are left to figure out how to land new clients. They have to cold call potential leads, effectively display their portfolio, and expertly request for referrals to keep…
Shave Your Designs With Occam’s Razor
Did you know that designers can use a tool that mathematicians, philosophers, and other academics have known about for hundreds of years? It’s called Occam’s Razor, and it’s a law that states, essentially, that the…
Illustrated Aliens Series – Everyday a New Alien
Do you know what the best part about being creative is? You can create things that are otherwise considered ugly and scary, and you can make them look highly creative and simply awesome. Yes, we…
Waking Up Your Clients’ Taste Buds
One of the hallmarks of a top chef is his or her ability to do interesting takes on food combinations that, at first glance, seem like they wouldn’t go together at all. The first person,…
Designers & developers, why can we not just get along?
Here’s a question that has been talked about many times, usually resulting in both sides coming away feeling angry and misunderstood. Why can’t programmers and designers get along? Now, obviously this isn’t always the case,…
Everything In Its Place – How a Professional Culinary Technique Can Help You Become a Better Freelancer
Today I’m going to tell you the story of two cooks: David and Jenny. Both are equally talented in the kitchen, and both are about to prepare a 6-course meal for a table full of…
Are You Selling Clients What They Want?
Imagine this: You’re in the process of building a new website, so you need to write copy for the new homepage. It needs to be compelling, and it also needs to connect with potential clients…
The Usability of Video Game Design
About a year ago I wrote an article on the Usability of Résumé Design; a concept that, while well-received, garnered specific feedback from a few voices that I found particularly interesting. Summarized, the gist was…

