User Experience Trends for Admin Dashboards

The design techniques for administration panels are not as openly shared as website layouts. This is because you do not always find examples of admin designs open on the web. To gain access you would need a user/password combo, so designers are often left building with trends found in other examples. But the dashboard interface has grown very quickly as a popular layout style for administrators. In this article I…

Landing Page Design Trends for Selling Digital Products

Web designers and developers have been practicing the art of landing page layouts for over a decade. The refined techniques we use in modern websites have been crafted from years of failure and strife. But there is still a lot we can learn from by studying common user experience when visiting a product landing page. In this article I hope to introduce a series of ideas for constructing great landing…

Tools, Tips and Tricks for a Blazing Fast Website

Who does not want a fast website? After all, most internet users are an impatient lot. If your website does not load at a satisfactory rate, you will end up losing traffic. In fact, Google even considers page speed to be a decisive factor in search engine rankings. Naturally, it is not just beneficial but even mandatory to have a website that loads blazing fast. In this article, I shall…

The Science of Buttons: How to Get People to Click

“The button”- the online heart of every campaign and landing page and the final gateway to lead generation. A call to action button plays a central role in convincing visitors to take the next step and connect with us. The action we desire them to take can be anything from signing up to a mailing list, purchasing a product or a service, downloading a white paper, or any other request…

Designing For Human Limitations: A Scientific Perspective on Minimal Design

Designing for human limitations: a scientific perspective on minimal design. Quick, try to recall the last five seconds that just passed as accurately as you can. What’s that, you can’t? Well, that means that you are just like the rest of us: blissfully unaware of our limitations. Try and think of 12 items of any description, write them down so you can check them out later, and then stop thinking…

The Usability of Video Game Design

About a year ago I wrote an article on the Usability of Résumé Design; a concept that, while well-received, garnered specific feedback from a few voices that I found particularly interesting. Summarized, the gist was that “he uses the word ‘usability’, but I don’t think that’s the right term in referring to a résumé”. Usability is a condition of anything we interact with: your faucet, a web site’s navigation, elevator…

Exploration of Beautifully Designed Product Pages

Startups have, for the last few years, focused heavily on having beautifully designed landing pages. When software design is a big part of the company, it’s only natural that there’s also an emphasis on great design for the marketing site. The landing pages for hardware products, on the other hand, often feel like they’re an after-thought, and it’s not as often that you find a marketing page for a real-world,…

Sleek and Greasy – The UX of Fast Food Homepages

No matter how you slice it, the crux of the fast food industry is cheap, unhealthy food served fast. Marketing campaigns have been launched to convince patrons to wait a bit longer, to order salads instead of burgers, and to pay a little extra for a special dish, but it’s safe to say that fast food is the “quick-and-dirty” of the culinary world. It’s also safe to say that companies…

The Popular Rise of Magazine-Style Homepage News Layouts

Designers who have been paying attention to online blogs and news sources will have noticed the increasing trend of magazine website layouts. Specifically news listings where you may find a dozen stories all related to different topics which are grouped together in one section. It is a popular style because readers will peruse through these individual news feeds looking for a headline to catch their eye. In this article I…

What Marketing Can Teach Us about UX

The key to successful marketing is advertising a solution, and selling the tool that provides it. Put another way, by looking at the jobs people are trying to accomplish, marketers can better interact with their prospects. Now imagine we think about UX in the same way: the key to a successful product is creating a solution (a better way to make a hole), and not just a tool (the drill)….

Beginner’s Guide to Animated Website Tours

To make a compatible tour page for your website requires a lot of insight towards what your visitors need to know. Generally you can find a lot of examples using static informational pages as a guided user tour. Admittedly this is a great method for gaining traction from your userbase but it is not easy to accomplish. In this article I want to look over some examples and plugins for…

Does the Web Design Work?

The ultimate goal of web design is to change a certain behavior. An important thing before we get started: What I’m talking about here is web design for commercial purposes, not for personal projects or pleasure. Otherwise the above quote won’t hold true. What I argue, however, is that when designing for the web for commercial purposes, like a project for a client or working on your own product/service, testing…

Building Animated User Interfaces with a Purpose

Direct animations and motion are a big part of the user experience. Not every website will include dynamic animations, but these tend to draw in a crowd of interested users. Stunning visuals can also cross a line and turn into annoying distractions from your content. Building purposeful websites is all about finding a balance between the dynamic elements and static elements in your layout, and how these ultimately affect the…

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