Author Archives

Sara Sundqvist (1 Posts)

About: Sara Sundqvist is a Marketing Manager at Two Toasters, a mobile product development firm that works with companies like Airbnb, ModCloth, Birchbox, Jackthreads, and others. She focuses on communicating the story, process, and work that goes into each app they help clients create.

Designing a Successful Mobile Commerce App

A bad mobile app can make or break a company’s image and revenues. In fact, Google reports that 79% of surveyed respondents indicated they would turn to a competitor’s app after a bad mobile experience. Mobile commerce is steadily increasing with some brands such as JackThreads reporting 50% of sales from mobile. Brands that are excelling at m-commerce have done…