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40 Creative & Inspiring Examples of Packaging Design

By
on Inspiration

They tell you not to judge a book by its cover, nor a fish by its scales. Usually, they’re trying to get you to reserve judgment, despite something or someone’s poor appearance. Even so, the package a product comes in does have a strong impact upon sales.

Sure, you could just wrap a great product up in paper and twine, but you know it won’t sell as well. That’s why many hours of work and lots of creativity go into great packaging.

Packaging design is one of the most important aspects of product marketing and the marketing mix for physical goods. When consumers go to a supermarket or a store, they don’t see an innovative product or a tasty food item. What they see is the packaging. The majority of buying decisions are made in front of the shelf.

An attractive, unique yet practical packaging design is a critical competitive advantage for manufacturers and retailers. A creative package will more often than not be the driving force of an item, and that’s what this gallery is all about.

You might also like our collections of Cardboard Box Packaging Mockup PSD Templates or Photoshop PSD Mockup Templates for Packaging.

Postcards
Postcards crafted packaging product

Good Day
Good Day beautiful packaging example

Blood Bag Energy Drink
Blood Bag Energy Drink crafted packaging product

Medicom Pharma
Medicom Pharma Creative Package Designs

Duke Beer
Duke Beer crafted packaging product

Hair-Care Expressions
Hair-Care Expressions beautiful packaging example

Pantone Home Paint
Pantone Home Paint crafted packaging product

Elit Vodka
Elit Vodka Creative Package Designs

Raid Insecticides
Raid Insecticides crafted packaging product

Kleenex
Kleenex beautiful packaging example

Twinings Iced Tea
Twinings Iced Tea crafted packaging product

Re-Charge Beverage Drink
Re-Charge Beverage Drin Creative Package Designs

Doritos Packing Concept
Doritos Packing Concept crafted packaging product

Canteen Taquila
Canteen Taquila beautiful packaging example

Creative Japanese Pastry Packing
Creative Japanese Pastry Packing crafted packaging product

Stone Creek Coffee
Stone Creek Coffee Creative Package Designs

Colier
Colier crafted packaging product

Egg Package
Egg Package beautiful packaging example

Shoelace Box
Shoelace Box crafted packaging product

Under Pressure
Under Pressure Creative Package Designs

San Cosme
San Cosme crafted packaging product

Organic Wine
Organic Wine beautiful packaging example

Sheffield
Sheffield crafted packaging product

Font Vella Premium Water
Font Vella Premium Water Creative Package Designs

Fruit Syrup Gift Range
Fruit Syrup Gift Range beautiful packaging example

Classic Muscle Packing
Classic Muscle Packing crafted packaging product

Wooden Matches Block
Wooden Matches Block Creative Package Designs

Paper Bottle
Paper Bottle crafted packaging product

Salt & Pepper Cell
Salt Pepper Cell beautiful packaging example

Phace Grooming
Phace Grooming crafted packaging product

Scan Wood
Scan Wood Creative Package Designs

Made of Fruitz
Made of Fruitz crafted packaging product

Bees Knees
Bees Knees beautiful packaging example

Hang Me Some Tea
Hang Me Some Tea crafted packaging product

Reptile Food Packing
Reptile Food Packing Creative Package Designs

321 Water
321 Water crafted packaging product

3D Tea Package Design
3D Tea Package Design Creative Package Designs

Lee Shiny Jeans
Lee Shiny Jeans crafted packaging product

Wamssler Grand Royale
Wamssler Grand Royale beautiful packaging example

We hope you enjoyed this collection of packaging designs for your inspiration. Remember, think outside the box — or perhaps more appropriately, the package!

Think of the materials you can use, the practicality of the packaging, and the impression it will leave on potential customers. The bottom line is: can this help sell the product?