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Ben Pines (2 Articles)

Ben Pines is CMO at Elementor, a WordPress website builder with over 700.000 users and counting. Ben has been in the online marketing industry for over 10 years, specializing in content marketing. WordPress has been Ben's platform of choice since the time it was used solely for blogging.

Using Color Psychology for Better Website Results

Perception is everything. Part of that is influenced by behavior, plus our emotion. Significant studies have shown that color effects not just what we see. It is how we feel…


Dispelling the Testimonial Pages are No Longer Important Myth

In an article on Search Engine Land published early this year, Greg Gifford tears down testimonial pages, noting that: “Your testimonials page does nothing for you”. Gifford has a point….


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