Symmetry is a powerful tool in logo design, shaping the image and perception that the target audience will have of a brand. A symmetrical logo features identical elements on both sides, with different levels of symmetry used to convey various meanings and ideas.
Symmetrical logos are often associated with balance, craftsmanship, and engineering, making them popular choices for car companies such as Volkswagen and Honda. However, different types of symmetry are also used in logo design, such as rotational symmetry used by Target and British Petroleum.
Interestingly, asymmetrical design can also be used to achieve logo symmetry, as seen in the Nintendo Switch logo. This demonstrates that while symmetry matters, there’s more to good logo design than just symmetry.
In this roundup, we’ll showcase some of the best symmetrical logo designs found online, offering inspiration for your next logo project. Whether you want to convey balance, precision, or other concepts, these logos demonstrate how symmetry can be used effectively to create a strong brand identity. So take a look and see how you can incorporate symmetry into your own logo design!
You might also like our collections of geometric logo templates or fonts for logos.
Nowhere Together Symmetrical Logo
Designed by Gert van Duinen

Geometric Logo
Designed by Pixasquare

Lined Lion
Designed by Breno Bitencourt

Line Badges
Designed by Adrian Pelletier

Macau Innovation Culture Association Logo
Designed by Tramy Lui

Geometric Pizza Logo
Designed by Last Spark

Allways Macrame Logo
Designed by Breno Bitencourt

Minimal Geometric Logo Collection
Designed by Eightonesix Studios

JR logo
Designed by Jennifer Reeves

Geometric Letter G Logo
Designed by Empativo

Unused Hand Mark
Designed by Damian Orellana

Logo Circle Trinity Geometric Linear Style
Designed by Sentavio

Kraeftens Bekaempelse Logo
Designed by Plan Design

Abstract Polygon Color Gradient Logo
Designed by Ivan Artnivora

Mini Mandala Badge
Designed by Jantine Zandbergen

Abstract Lion King Logo
Designed by Ivan Artnivora

Hearts Flower!
Designed by Nour Oumousse

Ice Cold Brewery Logo
Designed by Supamario

Sun Glyph Logo
Designed by Blancetnoire

Interior Anthology Logo
Designed by Design Buddy

Symmetrical Owl
Designed by Amber O’Brien

SpadeDealer Logo
Designed by Julius Seniunas

Owl Sound Logo
Designed by Shtef Sokolovich

Shop Wise Logo
Designed by Yoon Design

Muhtarov Logo
Designed by Ru Ferret

Henland Logo
Designed by Ru Ferret

Capricorn Bakery Logo
Designed by Shtef Sokolovich

SN/Sonar Logo
Designed by Sumesh

AA Monogram
Designed by Vlado Paunović

The Characteristics of a Great Symmetrical Logo Design
In evaluating a great symmetrical logo design, you need to consider several key factors to ensure the logo effectively represents a brand while being aesthetically pleasing and memorable.
Symmetry in logo design can convey balance, harmony, and professionalism. Here are the crucial elements to look for:
- Balance: A symmetrical logo should have equal weight on both sides of its axis, creating a sense of stability and order. This balance is not just about shapes but also involves color, texture, and space distribution.
- Simplicity: Great logo designs are often simple, making them easy to recognize and remember. Symmetrical logos should maintain simplicity to ensure they are effective across various mediums and sizes, from business cards to billboards.
- Memorability: A logo’s primary purpose is to be remembered. Symmetrical logos, with their balanced design, tend to be visually satisfying, making them more likely to stick in someone’s memory.
- Versatility: The logo should work well in different contexts, whether printed in black and white, displayed on a digital screen, or used in large or small formats. Its symmetrical design should not lose impact or clarity when its size or color scheme changes.
- Relevance: The logo should reflect the brand’s values and industry. A symmetrical design can communicate stability and reliability, which might be perfect for some businesses but not as suitable for others looking to project dynamism or creativity.
- Uniqueness: Even with symmetry, a logo should stand out from competitors. It should be distinctive enough to be easily differentiated from other logos, especially those within the same sector.
- Timelessness: A well-designed symmetrical logo should not adhere too closely to trends that may fade over time. It should have a timeless quality that ensures it remains relevant for many years.
When examining symmetrical logo designs, it’s also advantageous to consider how the logo’s symmetry plays into the broader brand identity.
Does it enhance the brand message? Is it flexible enough to grow with the brand? These considerations will help determine if a symmetrical logo design is great for the specific brand it represents.
A Fundamental Part of Nature
Symmetry is a fundamental part of nature, and it makes everything more pleasant to look at. As such, it’s no wonder that symmetrical logos are extremely popular.
Not only are symmetrical logos more pleasant to look at, but they are also easier to design when you think about the basic design principles.
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