30 Examples of Symmetry in Logo Design for Ideas & Inspiration

Symmetry is a powerful tool in logo design, shaping the image and perception that the target audience will have of a brand. A symmetrical logo features identical elements on both sides, with different levels of symmetry used to convey various meanings and ideas.

Symmetrical logos are often associated with balance, craftsmanship, and engineering, making them popular choices for car companies such as Volkswagen and Honda. However, different types of symmetry are also used in logo design, such as rotational symmetry used by Target and British Petroleum.

Interestingly, asymmetrical design can also be used to achieve logo symmetry, as seen in the Nintendo Switch logo. This demonstrates that while symmetry matters, there’s more to good logo design than just symmetry.

In this roundup, we’ll showcase some of the best symmetrical logo designs found online, offering inspiration for your next logo project. Whether you want to convey balance, precision, or other concepts, these logos demonstrate how symmetry can be used effectively to create a strong brand identity. So take a look and see how you can incorporate symmetry into your own logo design!

You might also like our collections of geometric logo templates or fonts for logos.

Symmetrical Logo Design Inspiration

Nowhere Together Symmetrical Logo by Gert van Duinen

Geometric Logo by Pixasquare

Lined Lion by Breno Bitencourt

Line Badges by Adrian Pelletier

Macau Innovation Culture Association Logo by Tramy Lui

Geometric Pizza Logo by Last Spark

Allways Macrame Logo by Breno Bitencourt

Minimal Geometric Logo Collection by Eightonesix Studios

JR logo by Jennifer Reeves

Geometric Letter G Logo by Empativo

Unused Hand Mark by Damian Orellana

Logo Circle Trinity Geometric Linear Style by Sentavio

Bumble Burgh Events Co. Logo by Viola Hill Studio

Kraeftens Bekaempelse Logo by Plan Design

Abstract Polygon Color Gradient Logo by Ivan Artnivora

Mini Mandala Badge by Jantine Zandbergen

Abstract Lion King Logo by Ivan Artnivora

Cherry Blossom Healing Arts Logo by Studio Antheia

Hearts Flower! by Nour Oumousse

Ice Cold Brewery Logo by Supamario

Sun Glyph Logo by Blancetnoire

Interior Anthology Logo by Design Buddy

Symmetrical Owl by Amber O’Brien

SpadeDealer Logo by Julius Seniunas

Owl Sound Logo by Shtef Sokolovich

Shop Wise Logo by Yoon Design

Muhtarov Logo by Ru Ferret

Henland Logo by Ru Ferret

Capricorn Bakery Logo by Shtef Sokolovich

SN/Sonar Logo by Sumesh

AA Monogram by Vlado Paunović

The Characteristics of a Great Symmetrical Logo Design

In evaluating a great symmetrical logo design, you need to consider several key factors to ensure the logo effectively represents a brand while being aesthetically pleasing and memorable.

Symmetry in logo design can convey balance, harmony, and professionalism. Here are the crucial elements to look for:

Balance: A symmetrical logo should have equal weight on both sides of its axis, creating a sense of stability and order. This balance is not just about shapes but also involves color, texture, and space distribution.
Simplicity: Great logo designs are often simple, making them easy to recognize and remember. Symmetrical logos should maintain simplicity to ensure they are effective across various mediums and sizes, from business cards to billboards.
Memorability: A logo’s primary purpose is to be remembered. Symmetrical logos, with their balanced design, tend to be visually satisfying, making them more likely to stick in someone’s memory.
Versatility: The logo should work well in different contexts, whether printed in black and white, displayed on a digital screen, or used in large or small formats. Its symmetrical design should not lose impact or clarity when its size or color scheme changes.
Relevance: The logo should reflect the brand’s values and industry. A symmetrical design can communicate stability and reliability, which might be perfect for some businesses but not as suitable for others looking to project dynamism or creativity.
Uniqueness: Even with symmetry, a logo should stand out from competitors. It should be distinctive enough to be easily differentiated from other logos, especially those within the same sector.
Timelessness: A well-designed symmetrical logo should not adhere too closely to trends that may fade over time. It should have a timeless quality that ensures it remains relevant for many years.

When examining symmetrical logo designs, it’s also advantageous to consider how the logo’s symmetry plays into the broader brand identity.

Does it enhance the brand message? Is it flexible enough to grow with the brand? These considerations will help determine if a symmetrical logo design is great for the specific brand it represents.

Symmetrical Logo Design FAQs

What defines a symmetrical logo design?

A symmetrical logo design features elements that are mirrored on either side of a central axis, creating a balanced and harmonious look. This type of design is often associated with stability, professionalism, and reliability.
Why opt for a symmetrical logo?

Symmetrical logos are visually appealing and create a strong, memorable impression. They convey a sense of order and balance, making them a popular choice for brands that want to project stability, trustworthiness, and a classic aesthetic.
How can a symmetrical logo be creative?

Creativity in symmetrical logos can be achieved through unique interpretations of traditional symmetry, experimenting with shapes, colors, and the space around and within the logo. Incorporating modern design trends or a hidden element within the symmetry can also add an unexpected twist.
What industries are symmetrical logos best suited for?

While symmetrical logos can work across various industries, they are particularly effective for sectors that value tradition, stability, and balance, such as finance, law, government, and health care. They also work well for organizations looking to project an image of heritage and reliability.
Can symmetrical logos be dynamic and modern?

Yes, symmetrical logos can be both dynamic and modern. The key lies in the use of contemporary fonts, vibrant colors, and creative adaptations of symmetrical patterns that challenge traditional designs while maintaining balance and harmony.
What are the challenges in designing a symmetrical logo?

One challenge is ensuring the logo remains interesting and unique, as symmetry can sometimes lead to generic designs. Designers must find innovative ways to incorporate brand identity into a symmetrical framework without compromising on originality or visual impact.
How do you balance simplicity and complexity in a symmetrical logo?

Achieving the right balance involves focusing on the core elements that represent the brand and using symmetry to enhance these features without overwhelming the design. Simplifying shapes and using color strategically can help maintain clarity and impact.

A Fundamental Part of Nature

Symmetry is a fundamental part of nature, and it makes everything more pleasant to look at. As such, it’s no wonder that symmetrical logos are extremely popular.

Not only are symmetrical logos more pleasant to look at, but they are also easier to design when you think about the basic design principles.