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Freelance Career

Learn about the challenges and rewards of a freelance design career and take control of your self-employed professional life.

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Separating Your Personal & Commercial Design Work

Separating Your Personal & Commercial Design Work

Web Design

Is there a difference between so-called “commercial” work and work that’s done purely for the joy of creating? Should they be separated?

How to Educate Clients About the Value of Your Services as a Designer

How to Educate Clients About the Value of Your Services as a Designer

Web Design

Understand how to communicate the true value of your design services to clients, enhancing appreciation and compensation.

What New & Inexperienced Designers Be Learning

What New & Inexperienced Designers Be Learning

Design

Today I’m speaking to those just getting started in design. Maybe you just graduated from design school, or you’ve read through all the fundamental lessons offered here and on other…

How to Specifically Cater to the Needs of Your Clients

How to Specifically Cater to the Needs of Your Clients

Web Design

Tips for effectively meeting client needs without compromising your standards or creativity in the design process.

Why You Should Include Your Personal Passions in Your Design Work

Why You Should Include Your Personal Passions in Your Design Work

Web Design

Including interesting side projects in your portfolio can help you make the leap from forgettable, all-purpose designer to an industry superstar.

The Deadly Communication Sins Freelance Designers Commit

The Deadly Communication Sins Freelance Designers Commit

Freelance Design / Web Design

Identify and avoid common communication mistakes freelancers make, fostering better relationships and project outcomes.

The Types of Freelance Design Clients You Should Avoid

The Types of Freelance Design Clients You Should Avoid

Freelance Design / Web Design

Learn how the right clients will respect your time and expertise, and will be realistic and professional in their expectations.

How to Avoid Being Labeled as a Low-Cost Designer

How to Avoid Being Labeled as a Low-Cost Designer

Web Design

Avoid being labeled as a low-cost designer with strategies to position yourself for higher-end projects and clients.

You’ll Never Be a Design Specialist by Generalizing Your Skills

You’ll Never Be a Design Specialist by Generalizing Your Skills

Design

We take a look at why design generalists are inferior to design specialists, and what freelance designers can do instead to boost their desirability to potential clients.

As a Freelance Designer, What Is Your Unique Selling Point?

As a Freelance Designer, What Is Your Unique Selling Point?

Design / Freelance Design / Marketing

Let me start off by asking you a question. How many of you have switched toothpaste brands over the course of your lives? How about deodorant, shampoo, or motor oil…

How to Attract the Right Clients by Focusing on a Niche

How to Attract the Right Clients by Focusing on a Niche

Web Design

Useful tips for good designers so that they can market themselves to the exact kind of clients that best suits their niche and services.

How Web Designers Are Adapting to Industry Changes

How Web Designers Are Adapting to Industry Changes

Web Design / WordPress
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