50 Simple, Yet Highly Effective Logo Designs for Inspiration

Designing a logo is not an easy task, but when your client wants a simple logo, that task suddenly seems much harder. What makes designing a simple logo harder is the mere fact that the word ‘simple’ doesn’t necessarily mean easy. A simple logo can mean that design elements have been brought down to their bare essentials or that the logo makes use of clean typography. It can also mean the most basic concept you can think of.

Even though they can be tricky to design, simple logos are often more memorable when done right. Just think of Gap, Nike, and Coca-Cola. When it comes to logo design, it doesn’t get any simpler than that. Not only are those logos easy to remember and recognize, but they can also easily be reproduced from memory by anyone who’s come into contact with those brands before.

A few characteristics of simple logos include clean and modern fonts, or simple lines and illustrations. As far as color goes, they are black and white or often make use of just a single color. In some cases, they also make creative use of whitespace to convey a hidden meaning.

In this post, we’ve curated a collection of our favorite simple logos. All beautiful and all highly effective. They are effective because they communicate all the meaning they are intended to deliver. In mere seconds, as you’ll see in the examples below, they indeed deliver their meaning and message perfectly.

Use these logos to familiarize yourself with simple logo design principles and inspiration when creating your own simple logo design.