Your logo or brand has got to be much more than just a corporate badge or a simple, recognizable, memorable mark. It needs to reflect who you are, what your business represents, and even how you work.

The logo designer’s creativity and imagination are integral parts of the logo design process. The client can describe what they need, and the designer has to visualize it. He or she has to create a high impact creative brand; that has to not only work on the web but also for a variety of media, like posters, signage, letterheads and even for apparel.

The logos and the tutorials below, will hopefully, give you an insight into the process of designing a logo within Adobe Illustrator.

BzZz, Create a Fly Logo Design

NiteLife Logo Step by Step Walkthrough

Creating the Brand Identity for a Sports Team

Design a Logotype from Conception to Completion

3D Logo

Design a Grungy Circular Logo

Cartoon Style Cereal Box Logo

Grunge Style Pharmacy's Logo

Ornate Lettering Logo

Creating a Crazy Cool Logo

Print-Ready Beer Label

Designing a Pharmacy Logo

Corporate Logo Design Process

Professional Advertisment Banner Tutorial

Swan Logo Tutorial

Logo Walkthrough for Vivid Ways

Rockstar Brand, Logo & Styleguide in Illustrator

Create a Black and White Logo

Goplan 2.0 Logo Creation Process

Make a Logo Flow in Illustrator

Create a Retro Logo

Quick Logos with Live Trace

Illustrator Quick Banners

Web 2.0 Logo

Gameworld Logo

Step-by-Step Logo Tutorial

Logo for Your Feature Posts

Obama Logo (Added .ai and .eps Assets)

Digg Logo Tutorial

Cuore Glossy 3D

Think CMB Logo Design Tutorial