Category Archives

Design

Broaden your horizons by reading articles from our authors – web and graphic designers just like you – who share their thoughts, opinions, and knowledge covering all areas of design.

The Role Design Plays in Your Client’s Sales Funnel

The Role Design Plays in Your Client’s Sales Funnel

Design / Freelance

We talk about what you’re really supposed to be doing as a designer, and about the role your designs play in your client’s sales funnel.

Do We Really Need to Follow Design Trends?

Do We Really Need to Follow Design Trends?

Design / Freelance

Designers love to complain about superficial design trends that they don’t feel have any staying power or contribute anything meaningful. Are they right?

The Importance of Storytelling in Design

The Importance of Storytelling in Design

Design / Freelance

Several years ago, I worked as an in-house copywriter and designer for a prominent marketing firm. When I first applied for the job I didn’t have any of the credentials…

Design Ideas is All About Presentation

Design Ideas is All About Presentation

Design / Freelance

A good design presentation will encourage clients and colleagues to take your ideas more seriously and assign more value to them.

How to Handle Ethical Disagreements With Your Design Clients

How to Handle Ethical Disagreements With Your Design Clients

Design / Freelance

We share a reliable process freelance designers can use to stop all those unethical requests from clients from getting out of control.

How to Get Those Creative Juices Flowing Again

How to Get Those Creative Juices Flowing Again

Design / Freelance

We explore some effective ways to get those creative juices flowing so that you can get back in the flow and continue to wow your clients.

Good Font, Bad Font: How to Pick the Best Font

Good Font, Bad Font: How to Pick the Best Font

Design / Fonts / Freelance

We share five key rules for selecting the ideal typeface, and show you how to determine if that font you like may not be so great after all

What New & Inexperienced Designers Be Learning

What New & Inexperienced Designers Be Learning

Design / Freelance

Today I’m speaking to those just getting started in design. Maybe you just graduated from design school, or you’ve read through all the fundamental lessons offered here and on other…

The Idea Generation Process of Scribbling on a Napkin

The Idea Generation Process of Scribbling on a Napkin

Design / Freelance

We explore the idea generation process familiar to many designers: the scribbled idea on a restaurant napkin process. It’s high-level stuff!

Is It Worth Having a Personal Portfolio?

Is It Worth Having a Personal Portfolio?

Design / Freelance

As information is spread so quickly through social media, are potential clients really going to take the time to visit your personal website?

How to Do Away With Bad Design Ideas & Move on to the Good Ones

How to Do Away With Bad Design Ideas & Move on to the Good Ones

Design / Freelance

There’s a common saying in the fiction-writing world: kill your darlings. No, this isn’t some morbid encouragement to do bodily harm to your loved ones. Killing your darlings means that…

How to Avoid Design by Committee

How to Avoid Design by Committee

Design / Freelance
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