Category Archives

Design

Broaden your horizons by reading articles from our authors – web and graphic designers just like you – who share their thoughts, opinions, and knowledge covering all areas of design.

The Idea Generation Process of Scribbling on a Napkin

The Idea Generation Process of Scribbling on a Napkin

We explore the idea generation process familiar to many designers: the scribbled idea on a restaurant napkin process. It’s high-level stuff!

The Importance of Storytelling in Design

The Importance of Storytelling in Design

Several years ago, I worked as an in-house copywriter and designer for a prominent marketing firm. When I first applied for the job I didn’t have any of the credentials…

The Secret to Successful Food Packaging Design

The Secret to Successful Food Packaging Design

We take a “field trip” into the design process behind some of the industry’s most successful and effective food packaging designs.

The Personal Process of Choosing the Right Design Tool

The Personal Process of Choosing the Right Design Tool

Tips on how the tools you use as a designer can help improve your creative process and aid you in creating work you can stand behind.

10 Things Designers Can Learn From Pastry Chefs

10 Things Designers Can Learn From Pastry Chefs

Regardless of whether you bake or not, you can take a lot of the same knowledge pastry chefs draw upon every day to improve your design work.

Good Font, Bad Font: How to Pick the Best Font

Good Font, Bad Font: How to Pick the Best Font

We share five key rules for selecting the ideal typeface, and show you how to determine if that font you like may not be so great after all

The Symbiotic Relationship Between Designers and Copywriters

The Symbiotic Relationship Between Designers and Copywriters

We explore some of the things designers can learn from copywriters to improve problem-solving strategies and communicate better.

Waking Up the Taste Buds of Your Design Clients

Waking Up the Taste Buds of Your Design Clients

One of the hallmarks of a top chef is his or her ability to do interesting takes on food combinations that, at first glance, seem like they wouldn’t go together…

Does A Designer’s Opinion Mean More Than The User’s?

Does A Designer’s Opinion Mean More Than The User’s?

Understanding the gap between designers’ opinions and user needs, and bridging it for better outcomes.

Is It Really Worthwhile Having a Personal Portfolio?

Is It Really Worthwhile Having a Personal Portfolio?

As information is spread so quickly through social media, are potential clients really going to take the time to visit your personal website?

How Teaching Will Help You Become the Best Designer You Can Be

How Teaching Will Help You Become the Best Designer You Can Be

We explore some of the key ways that sharing your knowledge will help you to become the best designer you can possibly be.

Do We Really Need to Follow Design Trends?

Do We Really Need to Follow Design Trends?