Social media platforms such as Facebook, Twitter, YouTube, and Instagram have become virtually ubiquitous in today’s culture, and it’s more important than ever for businesses to consider them essential components…
If you’ve spent any time on a marketing or design blog lately (other than this one), you’ve probably noticed a lot of buzz around Facebook advertising. Something like, “10 Ways…
Selling services online is an entirely different ballgame than selling products. There are separate processes, marketing techniques, and web design principles you must follow. You can’t pitch services in the…
The days of Facebook and Twitter as the dominant social media powers are over. Today, there are several social media networks, each with unique niches and trends. While it may…
Direct mail marketers – and increasingly, designers – live and die by results. If the design is beautiful, but doesn’t sell – it’s scrapped. If the copy’s clever, but doesn’t…
Hands up… Who loves their portfolio? If you’re like most designers, your arm is high in the air. After all, your portfolio represents your best work — and it probably…
