Category Archives

UX Design

Notoriously difficult to define, User Experience (UX) Design is more than anything else the analytical side of creating a web or mobile User Interface (UI), with the goal of producing websites and mobile apps that work as intended, are easy to use, and users love to interact with.

Here you will find an extensive collection of articles, tips, and recommended tools, written by professional UX Designers, covering all aspects of User Experience Design.

Mobile Web Design Adaptations for Better UX

Mobile Web Design Adaptations for Better UX

The number of mobile internet users has far surpassed the number of desktop users, eliminating the question of whether or not websites need to be adapted to devices of varying…

How to Use Dwell Time to Unlock Better Conversion Rates

How to Use Dwell Time to Unlock Better Conversion Rates

Over the past few years, landing page design has become an industry in its own right, complete with an abundance of tools, courses, templates, and “hacks” for getting it right….

The UX Mistakes That Cost Companies Millions

The UX Mistakes That Cost Companies Millions

My friend is a steel structure engineer – his company has been involved in putting up enormous structures, like the iconic Gherkin in London. If he doesn’t get it right,…

Don’t Just Wireframe – Tell the Design Story

Don’t Just Wireframe – Tell the Design Story

The growth of the User Experience Design field is astonishing, but well deserved. Thanks to UX Designers all over the world, the quality of products has increased dramatically. Design really…

Wireframing, Prototyping, Mockuping – What’s the Difference?

Wireframing, Prototyping, Mockuping – What’s the Difference?

The terms wireframe, prototype and mockup are often used interchangeably, yet they are not the same. This blog post explains what sets them apart and how they are used. They…

Busting the UI=UX Myth

Busting the UI=UX Myth

Identifying user goals and helping them accomplish those goals through your product – that’s the key objective of all organizations that build digital products. There are various elements that influence…

Essential Tips for Creating a Beautiful & Engaging UI

Essential Tips for Creating a Beautiful & Engaging UI

User interface, or UI, is a consideration in the design of anything created to be used. Although industrial and graphic designers also use UI design principles in their work, UI…

Exercise Caution When Using These Popular Web Design Trends

Exercise Caution When Using These Popular Web Design Trends

Like most cultural products, web design has its own zeitgeist. Every year sees a new crop of popular design components, features, and trends. Attitudes change rapidly, especially with the fast…

Why Designers Should Stick To UX Patterns

Why Designers Should Stick To UX Patterns

All creatures have a distinct way of perceiving the world around them. Dogs have an impressive sense of smell. Eagles have the uncanny ability to see their prey from a…

Introduction to User Experience Personas

Introduction to User Experience Personas

The user persona is one of the most valuable tools in your UX toolbox. These imagined people allow your entire design or development team to envision a single user story…

The Difference Between User Experience and Conversion Rate Optimization

The Difference Between User Experience and Conversion Rate Optimization

When designing websites – two crucial things to understand are how to make the website easy to navigate, and the other is helping guide users to the main action you…

Is Artificial Intelligence an Opportunity for Web Designers?

Is Artificial Intelligence an Opportunity for Web Designers?

The concept of artificial intelligence (AI) was nothing more than science fiction a few decades ago. Now, thanks to tremendous innovations in technology, computing, and communications, true AI may no…

Understanding the Potential of Adaptive User Interfaces

Understanding the Potential of Adaptive User Interfaces

Interfaces are one of the most crucial aspects of modern design. Users depend on intuitive, responsive interfaces to access content and services on the internet, and interface trends have evolved…

The Benefits of Using OmniGraffle in Web Design

The Benefits of Using OmniGraffle in Web Design

OmniGraffle is the OmniGroup’s visual design tool for Apple’s OSX and iOS. It has a deep, extensive set of features that makes it a useful tool to solve most visual…

Three Common UI Trends eCommerce Loves But Should Hate

Three Common UI Trends eCommerce Loves But Should Hate

There’s a dangerous little lie the design community has propagated around the internet. Like every entrenched myth, it’s anchored in a bit of truth, which makes it difficult to weed…

How to Increase B2B Sales by A/B Testing Your CTA

How to Increase B2B Sales by A/B Testing Your CTA

There is a huge opportunity to make a sizeable income when you enter the B2B market. In fact, did you know that B2B companies generate more than double the revenue…

The UX Design Trends to Watch out for in 2018

The UX Design Trends to Watch out for in 2018

There’s no such thing as “too early” in web design. By the time you implement the user experience (UX) design trends of today, the industry is already looking to tomorrow….

How Visual Feedback Helps Collaboration in Web Development

How Visual Feedback Helps Collaboration in Web Development