Category Archives

UX Design

Notoriously difficult to define, User Experience (UX) Design is more than anything else the analytical side of creating a web or mobile User Interface (UI), with the goal of producing websites and mobile apps that work as intended, are easy to use, and users love to interact with.

Here you will find an extensive collection of articles, tips, and recommended tools, written by professional UX Designers, covering all aspects of User Experience Design.

Ignore The Design, Please

Ignore The Design, Please

“Hey, I want to show you something I built. Ignore the design please, it is not finished yet.” From school science fair projects to real world product prototypes, if I…

The Essentials of Designing Hotel Reservation Interfaces

The Essentials of Designing Hotel Reservation Interfaces

Much like the shopping cart and checkout processes for e-commerce, the room reservation process is a critical part of any hotel’s online presence. Due to the key role it plays,…

How Profile Photos Can Affect the User Experience

How Profile Photos Can Affect the User Experience

Social networks have grown into the norm in today’s sophisticated Internet. Modern web pages have become very personalized over the past decade including some user interface features. One such example…

Designing for the 3 Second Rule

Designing for the 3 Second Rule

3-5 seconds! Yes that’s all it takes to make a great first impression. I know this sounds like an atrociously low time frame to create an impression, but that’s the…

Exploring Social Design Patterns For the Web

Exploring Social Design Patterns For the Web

Although many people are designing mobile products that are social in nature, few understand what that really means, how it works, or why it’s important. While social features are becoming…

The Importance of Navigation Design Patterns

The Importance of Navigation Design Patterns

In this article we discuss the importance of navigation design patterns using examples from some of the hottest websites and web apps. Once someone starts using your website or web…

4 Reasons Minimum Viable Products Fail

4 Reasons Minimum Viable Products Fail

It is common belief that roughly 80-90% of products fail. Although this figure defies logic, the myth persists. If over 80% of new products truly fail, does it make sense…

10 Massively Successful Minimum Viable Products

10 Massively Successful Minimum Viable Products

Today, lean startups and tech titans alike are increasingly using the minimum viable product (MVP) as a starting point for building successful software products. In the article 4 Reasons MVPs…

Building Minimum Viable Products at Spotify

Building Minimum Viable Products at Spotify

Many companies face the paradox of wanting to build a delightful product without knowing if people actually want the product until it’s released. Spotify’s vision was to give people the…

Exploration of Beautifully Designed Product Pages

Exploration of Beautifully Designed Product Pages

Startups have, for the last few years, focused heavily on having beautifully designed landing pages. When software design is a big part of the company, it’s only natural that there’s…

Making Bad Feedback from Your Boss or Client Actionable

Making Bad Feedback from Your Boss or Client Actionable

Most designers work in non-design orientated cultures, where the majority of the people you work with do not have a core understanding of design principles. Believe me. I was one…

Exciting New Web Design Ideas Worth Taking a Look at

Exciting New Web Design Ideas Worth Taking a Look at

One thing we do at the start of every year is look back at some of the popular trends from last year and try to predict what will be the…

Good vs. Great Web Design: The Difference

Good vs. Great Web Design: The Difference

While there are no rigid rules when it comes to web design, there do exist certain metrics that can distinguish a bad design from a good one, and even more…

UX Design for HTML/CSS Mobile Web Applications

UX Design for HTML/CSS Mobile Web Applications

Mobile iOS devices were a step towards popularizing the idea of web applications. Web developers could build pages with HTML meta tags creating app icons to be saved onto the…

Why Is This Here? Why You See Weird Prices Online

Why Is This Here? Why You See Weird Prices Online

Pricing isn’t an art anymore. It’s a science with some well-documented and researched principles on how people think and compare when offered multiple options. Here’s the good news: although pricing…

Why Best Practices in Conversion Rate Optimization Aren’t Always Best

Why Best Practices in Conversion Rate Optimization Aren’t Always Best

Intuition: it’s really a wonderful thing. Sometimes it can ‘show us the way’ and will lead us to make the right decisions. But sometimes, it’s so flawed that we wonder…

Are Your Forms Converting? How to A/B Test Your Forms

Are Your Forms Converting? How to A/B Test Your Forms

Are your forms converting? Have you tested them? How would you even go about testing the effectiveness of your forms? Well, it’s quite easy with A/B Testing, which is a…

Landing Page Design Trends for Selling Digital Products

Landing Page Design Trends for Selling Digital Products